SmallBizNews
SmallBizNews is a FREE quarterly
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Engine Marketing to help you
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on the Internet.
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Current Issue:
April ~ June 2008
Google Focuses on User Experience -
Shouldn't You?
by David Williams - April 11th, 2008
I tell my Web Design and Organic SEO
clients to write copy for the visitors
1st; then consider the search engines.
Don't misunderstand, Keyword and Market
Research is imperative ahead of the
copywriting efforts... However, you have
to have good content to engage your
audience or your bounce rates will will
soar and time on page will drop.
As a search engine consumer I value the
efforts Google puts in to delivering the
most relevant results for my search
queries. And, "Yes", every now and then
I click through from Google only to find
that the site I landed on has little or
nothing to do with my search ~ nobody is
perfect. But for the most part I can see
the evolution of searches and it is
obvious that Google focuses on the user
experience - Shouldn't You?
read >
Google Focuses on User Experience - So
Should You
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